In this guide, you'll find all the necessary information to integrate Connectif into your App using Mobile SDK, for both Android and iOS, allowing you to track user behavior in your app and respond through mobile push notifications to their actions.
1. Why Integrate Connectif with Your Mobile App?
1.1 Benefits of Integrating Connectif into Your App
By integrating your mobile app with Connectif, you will improve the experience of your users within your eCommerce app, creating a new communication channel that can be tracked just like any other.
What you'll gain from the integration:
- Complete tracking of your users' activity within the app, from browsing to purchases, including abandoned carts.
- These activities integrate with other communication channels, enhancing your omnichannel strategies in Connectif.
- You'll be able to segment users based on their app activity.
After integration, you'll also have access to a new type of content for your app users: mobile push notifications:
- Easily design push notifications and personalize them using data collected in Connectif about your users and their activities.
- Include personalized mobile push notifications in your strategies.
- Create automated workflows that react to user activity within your app.
1.2 What Changes You Will See in Your Store After Integration
Once your mobile app is integrated with Connectif, you will notice several changes in your store:
- The Mobile Push Notification Editor will be available.
- Several nodes for use in your strategies will be available.
- New contact fields will reflect the mobile app subscription and operating system.
- New contact fields and exported activities will be available if mobile app integration is enabled via the Connectif interface.
- You can export these fields via the Connectif API as well.
2. How to Integrate Your App with Connectif via Mobile SDK
2.1 Requirements for Using Mobile SDK
Below are the specific requirements for each platform:
2.2 Enabling Mobile App Integration in Connectif
To integrate your mobile app with Connectif, you first need to request activation from the Connectif team.
Go to "Store Settings > Channels > Mobile App" and click on Request Activation.
The Connectif team will review your case, and if you meet the requirements, the Mobile App channel will be activated in your account, allowing you to proceed with the integration process.
2.3 Activating App Tracking for Monitoring Your Contacts
Once the mobile channel is activated, go to "Store Settings > Channels > Mobile App" and enable app tracking for Android and/or iOS.
You can find all the steps for setting this up in the following documentation, depending on the operating system:
- How to add Connectif Mobile SDK to Android and activate app tracking.
-
How to add Connectif Mobile SDK to iOS and activate app tracking.
2.4 Configuring the Mobile App Channel to Send Push Notifications
The steps for configuring the mobile app channel to send push notifications vary by operating system:
- Configuring Firebase Cloud Messaging for Android.
-
Configuring Apple Push Notifications Service (APNs).
3. Use Cases You Can Implement After Integration
Here are some ideas for strategies you can implement after enabling mobile app integration in your Connectif store:
- Create remarketing strategies using mobile push notifications.
- Recover abandoned carts.
- Run mass mobile push campaigns.
- Segment by device used to access the mobile app.
Keep Learning!
To make the most of your Connectif account, we recommend continuing with the following articles:
-
Instructions to add Connectif Mobile SDK to your Android project.
- Instructions to add Connectif Mobile SDK to your iOS project.
- Mobile push integration nodes, learn how to use them in your workflows to create strategies related to your app's activity.
- Mobile push notification editor, learn how to design push notifications that direct users to your mobile app.