The integration via API allows you to synchronize Connectif with purchase data, products, contacts and more, generated on any of your external platforms: website, offline points of sale, ERP, Data Mart, etc.
It’s designed for ecommerce businesses that need greater control over updating their catalog, contact data or other exports, as well as to record purchases that may not be detected by web tracking.
To make use of the API integration, you'll need an expert with programming knowledge.
How to use the Connectif API
All applicable API calls are available in the Connectif API documentation.
Below we break down the appropriate calls for each purpose.
1. Manage contacts
Synchronize valuable information about your contacts generated on your website or on an external platform on a regular basis. Request information about specific contacts or delete their profiles.
Start managing your contacts' data synchronization via API now by clicking here.
2. Manage products
Streamline the gathering of changes and updates from your catalog to have greater control over synchronization compared to that offered by product verification and bulk synchronization.
Start managing your product data synchronization via API now by clicking here.
3. Manage purchases
Synchronize purchases and collect those that were not detected via website tracking on the platform.
Keep in mind that purchases collected via the API have no web context, so they generate a purchase event that can be reacted to by segmenting the contact or sending an email, but it is not possible to influence the buyer's browsing by using strategies that include web content.
Start managing the purchase data sync in your ecommerce via API now by clicking here.
With the Offline purchases mode of the Shopify module, you can synchronize purchases with the platform through its own API without the need for additional configuration.
4. Manage coupons
Track the use of your coupon sets to extract statistics or create strategies in your back office that respond to their consumption.
Start managing the use of your coupon sets via API now by clicking here.
Through the API coupon, workflow and import calls, you can create a strategy that detects sets of coupons in use in active workflows with few units left and automatically imports new coupons.
If you want to learn more about the types of coupons, how they work and how to import them to Connectif manually, click here.
5. Manage exports
Manage your periodic or one-off data exports to external platforms for storage, analysis or processing.
Start managing the exported data sync via API now by clicking here.
6. Manage imports
Manage your periodic or one-off imports of data to the platform from external systems.
Start managing the synchronization of imported data via API now by clicking here.
If you want to learn more about the import API, click here.
API limitations
API calls are globally limited to 100 requests per minute and account.
If you want to learn more about the API's frequency limitations (rate limit), click here.
Do you have questions?
Don’t forget, our Connectif specialists are here to help you. To contact them, just open a Support ticket by clicking the blue “Help” button on your dashboard.
Keep learning!
To make the most of your Connectif account, we recommend reading these articles next:
- Importing contacts, to import contacts to Connectif manually.
- Exporting contacts and activities, to export contacts and activities from Connectif manually.
- Importing products, to import products to Connectif manually.
- Importing and exporting workflows, to share workflows between different accounts.