Help contacts to share your eCommerce products with other potential customers on Whatsapp, to increase sales as well as reach.
In this article you’ll learn how to create a button to share a product on WhatsApp.
Objective: Retention.
Difficulty: Beginner.
When to use it: Anytime.
This strategy is part of our pool of templates. To implement it in your account, access your Connectif account, enter “Workflows Create new workflow”, go to the Create from template section, enter the name of the workflow in the search engine (Button to share product via WhatsApp), click on Select and then Create.
How it works
To display the button to share the product via WhatsApp, we will configure inline content in the workflow that includes the button and is displayed on the product page when the user visits.
Workflow configuration
Before configuring your workflow, create the following elements:
—Inline content, to show the button to share via WhatsApp.
STEP 1. "Start" node
(This node will set the target audience for the action).
1. Click (Edit node settings) for the “Start” node.
2. Under Select limitation, check "All my list".
3. Under Select data source, check “All existing and new”.
4. Click Update.
STEP 2. “On product visit" node
(This node will detect the product being visited).
5. Click (Edit node settings) in the "On product visit" node.
6. Click Limitations and uncheck the "Deactivate after triggering" box.
7. Click Update.
If you want to learn more about node limitations, click here.
STEP 3. “Send web content: inline” node
(This node will display inline content with the button to share a product).
8. Click (Edit node settings) in the “Send web content” node.
9. Select the corresponding inline content and click Next .
10. In Configuration, add the appropriate selector to display the content.
11. In the Variables step, link any variables there may be.
12. Click Complete .
To learn more about inline web content, click here.
Success!
Your workflow to set up a button for sharing products via WhatsApp is now ready.
Do you have questions?
Don’t forget, our Connectif specialists are here to help you. To contact them, just open a Support ticket by clicking the blue “Help” button on your dashboard.
Keep learning!
To make the most of your Connectif account, we recommend reading these articles next:
- Recommender on product sheet, to show recommended products that are relevant to the one visited in the product page.
- Retargeting, to send an email one day after a contact visits a product.
- Home page recommender, to show the last products visited or recommended products on the website's home page.
- Reactivation of seasonal shoppers, to re-engage customers who last shopped in the coming month of the previous year.