Identify contacts who have birthdays in the next seven days so that you can send them a message.
In this article, you'll learn how to segment shoppers who have birthdays in the next seven days.
Segmentation
This segment groups contacts who have a birthday within seven days and are subscribed to the newsletter.
Configuring a dynamic plus segment
STEP 1. Contacts included
FILTER 1. Contacts subscribed to the newsletter
1. Click "Select field or activity”. When the dropdown opens, select the "Contact profile" group on the left and, in the fields on the right, choose "Newsletter subscription status”.
2. In the second dropdown, choose "Is equal to" and indicate "Subscribed" in the next dropdown that appears.
3. On the right, click "And".
FILTER 2. Anniversary of birth date is in...
4. Click "Select field or activity”. When the dropdown opens, select the "Contact profile" group on the left and, in the fields on the right, choose "Birthdate”.
5. In the next drop-down, select "The anniversary of the date is in", and indicate "7" Days.
6. Click Save.
Keep learning!
To make the most of your Connectif account, we recommend reading these articles next:
- Embed video, to embed a video on a page.
- Newsletter subscription after purchase, to acquire subscribers who have just purchased.
- Reactivation of dormant customers, to reactivate contacts who haven't purchased for 30 days.
- Birthday greeting, to send a birthday greeting email.